Use cases
Hire Sulla for the work
you keep putting off.
Sulla takes on the repeatable work of a full role: the follow-ups, the posting, the triage, the reports. It gives your team time back, or covers a seat you haven’t hired for yet. You describe the job once, and you approve anything that goes out in your name.
🤝 Business development rep
Every lead gets a researched, personal reply the same hour it arrives.
What Sulla takes off your plate
- Researches each new lead and their company
- Enriches contacts with Apollo or Clearbit
- Scores fit so you spend time on the right ones
- Writes a personal first email and follows up until they reply
- Logs every touch in your CRM and books calls with your Calendly link
Example automation: New Lead Research & Outreach
Every hourNew leads in HubSpotEnrich with ApolloScore fitDraft a personal emailYou approveSend & log
What you getNo lead waits until tomorrow, and your CRM stays current without anyone typing into it.
What stays with youApproving outreach and taking the calls.
💬 Customer support rep
Routine questions answered in minutes. You only see what needs you.
What Sulla takes off your plate
- Sorts new tickets by type the moment they arrive
- Answers how-to questions from your help docs
- Looks up payments in Stripe before replying about billing
- Escalates anything urgent to Slack with a summary
- Reports the top questions each week so you can fix the cause
Example automation: Support Inbox Triage
Every 15 minutesRead new ticketsHow-to / Billing / UrgentDraft repliesYou approveReply in Zendesk
What you getFaster first replies and a support queue that doesn’t depend on you checking it.
What stays with youApproving replies until you trust it, and the tough conversations.
🧾 Operations & bookkeeping assistant
The admin that keeps cash coming in and numbers up to date.
What Sulla takes off your plate
- Chases overdue invoices with polite reminders
- Hands you the accounts that need a phone call
- Matches Stripe payouts against QuickBooks or Xero
- Pulls numbers from portals with no export button into Google Sheets
- Builds the month-end report before you ask for it
Example automation: Invoice Follow-up
Every Monday, 8 AMFind overdue invoices14–30 days / 30+ daysDraft remindersYou approveSend via Gmail
What you getMoney collected without awkward emails, and books that are current every week.
What stays with youCalls on the accounts that are really late, and final sign-off on the books.
🗂️ Executive assistant
Start every day knowing exactly what matters.
What Sulla takes off your plate
- Sends a one-page briefing before you open your inbox
- Drafts replies to routine email for your approval
- Preps notes before every meeting
- Handles reminders and follow-ups: “remind me at 3,” “check this hourly”
- Keeps tasks moving in Asana or ClickUp
Example automation: Morning Briefing
Weekdays, 7 AMToday’s calendarEmails that need youOpen tasksWrite the briefingSend to Slack
What you getYour day on one page, and fewer things falling through the cracks.
What stays with youThe decisions. Sulla brings you what to decide.
🧑💼 Recruiting coordinator
Every applicant screened and every good one offered a time, fast.
What Sulla takes off your plate
- Reads each application and compares it to your must-haves
- Writes a short summary of every candidate
- Offers interview times from your calendar
- Sends kind, prompt updates once you decide
- Keeps your ATS up to date
Example automation: Candidate Screening
Every 30 minutesRead new applicationsCompare to the roleYou review the shortlistOffer interview times
What you getA shortlist you can act on, and candidates who hear back quickly.
What stays with youEvery hiring decision. Sulla screens and schedules; people decide.
✍️ Content marketer
Consistent newsletters and posts from the work you’re already doing.
What Sulla takes off your plate
- Writes the weekly newsletter from the week’s content
- Drafts blog posts from your notes and voice memos
- Turns one piece into a thread, a post and an email
- Queues everything for your review
Example automation
Every FridayCollect the week’s notesDraft newsletter + postsYou approveSend in Beehiiv or Mailchimp
What you getYou publish every week without a Sunday scramble.
What stays with youYour ideas and the final edit.
🔎 Research analyst
Know what changed in your market without reading it all yourself.
What Sulla takes off your plate
- Checks competitor sites and pricing every week in a real browser
- Summarizes industry news that affects you
- Builds prospect lists into a spreadsheet
- Answers “what changed?” with sources you can check
Example automation
Every MondayVisit competitor sitesCompare to last weekSummarize changesPost to Slack
What you getA short weekly brief on your market, with links to the sources.
What stays with youDeciding what to do about it.
🛒 Online store assistant
A store that keeps running smoothly between your check-ins.
What Sulla takes off your plate
- Answers order and shipping questions
- Flags low inventory before it sells out
- Writes product descriptions from your notes and photos (try the free skill)
- Sends a daily sales summary
Example automation
Every morningRead Shopify ordersCheck inventoryDraft customer repliesSend the daily summary
What you getFewer surprises and faster answers for customers.
What stays with youPricing, suppliers and the big calls.
Free skills for any AI
Try it in the AI you already use
Each skill is one link. Paste it into ChatGPT, Claude or Gemini and your AI learns the job. No download needed.
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Perfect Product DescriptionsYour AI interviews you about your product and buyer, then writes a product page in a proven order that moves people to buy.
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FoundationsTeach your AI how to work with you: questions first, a clear plan, quiet work and a full summary with next steps.
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See all free skillsNew skills are added as they're tested with real people.
Straight answers
What Sulla does, and what it doesn’t
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You stay the decision-makerSulla drafts and prepares. Hiring, pricing, refunds and anything sent in your name can wait for your OK.🔁
Best at repeatable workIf you can explain the job to a new hire, Sulla can run it. One-of-a-kind judgment calls stay with you.💻
Runs on your computerScheduled work runs while your computer is on. Sulla keeps it from sleeping through a job.🔌
Bring your own AIConnect Anthropic, OpenAI, Grok or another provider by signing in or pasting an API key.Which role would you hand off first?
Download Sulla, pick a starter automation, and see the first result the same day.
Show up every day on social without spending your mornings on it.
What Sulla takes off your plate